Men Are 2X As Likely to Pick Boxer Briefs

42% of men across the U.S. report that they wear boxer briefs/trunks more than any other style. Boxers came in second at 20%, followed by white briefs (19%), solo color/print briefs (12%), thongs (3%) and bikinis (3%). Men in Chicago are most likely (46%) to wear boxer briefs, while those in Dallas are least likely (29%) to pick this style.

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Source: HanesBrands Consumer Insights

Date: Summer 2017